Welcome

What’s the AAPL Tree?

A blog about the fruit-themed company that two Steves built (and one Steve rebuilt), ranging from fundamentals to products to strategy to Technicals for Dummies because I feel like it. Think of it as a free-form-ish, multi-topic Apple (the company)/AAPL (the stock) enthusiast blog without any pretense or claim of expertise, and you’re most of the way there.

Discussion is welcome, but discord will be ruthlessly crushed. Er, as soon as I figure out where all the buttons are.  And there have to be discordant visitors too.

And for that I need visitors.  Can’t forget that.

Anyway, welcome!

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